Last month at the 2016 New York International Auto Show, Toyota made a splash when it introduced the 2017 Toyota Prius Prime! The all-new ultra-efficient model combines tech and style to create one of the most technologically advanced and best-equipped Toyota Prius models in Toyota history! Keep reading to find out more!

The all-new 2017 Toyota Prius Prim will feature a futuristic and sleek design that is 2.4 inches longer, about 0.6 inches wider, and about an inch lower than previous Prius models. The added length and width give the hatchback a little more cargo room, while the lower ride gives it a road-hugging stance. It offers a chiseled profile and edgy character lines that drivers will love. The aerodynamic body and high-strength and lightweight body combine to play a huge part in the hatchback’s impressive low energy consumption. It also features energy conserving quad LED headlights and LED rear combination lamps.

It comes loaded with tech and safety features as well as a long list of comfort and convenience features. Comfort features include standard heated front seats, an automatic climate control system, synthetic leather tripped seats, automatic climate control, and more! Tech features include multimedia systems and smartphone app integration. The multimedia system includes the top Toyota Entune telematics system with an 11.6-inch HD display as well as an available Premium JBL Audio system with integrated Navigation and App Suite as well as HD Radio, traffic and weather updates, and more. Available safety features include the advanced Toyota Safety Sense system, which includes pre-collision system with pedestrian detection and automatic braking, lane departure alert with steering assist, full-speed dynamic radar cruise control, automatic high beams, blind spot monitoring, and more.

Toyota expects the 2017 Toyota Prius Prime to hit dealership in late fall 2017. So head on down to your Toyota dealers serving San Diego, Toyota Chula Vista, to speak to a member of our team today!